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    DOING FOCUS GROUPS

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    €41.25
    A concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this method.
    ISBN: 9781473912441
    AuthorBarbour, Rosaline S.
    Pub Date13/10/2018
    BindingPaperback
    Pages224
    Edition2nd Revised ed
    AvailabilityCurrently out of stock. If available, delivery is usually 5-10 working days.
    Availability: Out of Stock

    Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

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    Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

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